Comments on: Jumping Cracker Beans Startup Jumpin’

By: JSeeley

JSeeley — Tue, 02 Jun 2009 15:02:12 +0000

Huh, greeting cards, still I think it will be tough to compete with all the existing ones out there. When I buy a card, which is rare, honestly I go with cheapest and usually the first one I find. Greeting cards are something very commonly used and purchased everyday, but how many people are going to really go for 3d cards especially when they might cost more.

By: melmalik

melmalik — Tue, 02 Jun 2009 06:32:01 +0000

looks like a great idea I would love to see how these cards actually look like…

By: Cory K

Cory K — Tue, 02 Jun 2009 00:44:18 +0000

This once again proves that you don’t need a brilliant idea to make a lot of money.

By: ShaneRoss

ShaneRoss — Tue, 02 Jun 2009 00:40:55 +0000

Its a great idea that they are capitalizing off of an economic downfall where people are losing their jobs/unable to find jobs – by giving them a sense of inspiration. Maybe in future, they could pair up with a philanthropic organization and create new opportunities for service as well as business.

By: Jason Jerger

Jason Jerger — Mon, 01 Jun 2009 17:43:30 +0000

I had not heard of these cards before reading this article. Maybe it’s either because:
A: I’m a guy or
B: They need to increase their advertising.
Either way, they have an interesting twist on their brand. They started it to help out people who were laid off because of the economy, and they also make their card in America (not overseas) to help out the American economy. Some people talk about helping out the economy, and these two ladies are actually doing it.

By: Kristin Crowson

Kristin Crowson — Mon, 01 Jun 2009 17:09:37 +0000

Perfect timing! I just picked up a card for my dad today, haha. I really like how creative they are. They broke away from what Halmark and other companies are doing ( sound effects, singing cards, etc). If they can keep prices low, or at least lower than competitors (seriously Carlton’s “song” cards are upwards of $5) and remain original in their design they should do well.

By: Ryan Quigley

Ryan Quigley — Mon, 01 Jun 2009 16:35:38 +0000

I found the success of this company to be very impressive, especially due to the state the economy is currently in. To create a new greeting card company seems like it would be a difficult task due to the competitive companies that have been around for a long time. They did a good job distinguishing themselves from the competition by using their creativity to create an entire unique line of cards you wouldn’t find anywhere else The fact that they currently have no debt and are already bringing in $300,000 in revenue is also amazing and really shows how good planning and preparation can help a business succeed.

By: Saad Ahmed

Saad Ahmed — Mon, 01 Jun 2009 15:40:38 +0000

I hope they did a complete market analysis, as their are many companies offering what ‘Jumping Cracker Beans’ offers. Their prices are not that high, that is a strong strategy in my opinion for a relatively new company.

By: Judy Julia

Judy Julia — Mon, 01 Jun 2009 15:27:23 +0000

omg that’s so great like they are totally wieners

By: ablack

ablack — Mon, 01 Jun 2009 15:20:17 +0000

I wonder how they came up with the name. I also don’t really get how the insta-snow ties in with their greeting cards unless it’s supposed to fall out of the cards or something, which would be really annoying.

ps. I’m gonna shoot myself in the face if I read one more response that is either an article summary or cheesy “omg that’s so great like they are totally winnars.”